Work / Tailored Activations · Consumer Tech

HyperX

Cloud Alpha 2 & Cloud Flight 2

TikTok · Instagram · YouTube

01 What the intelligence found

Wireless audio, told through creators people already trust.

02 What we built

We activated tech reviewers and gaming-adjacent creators on TikTok, Reels and Shorts, pairing polished product reviews with natural lifestyle integrations, built for paid media boosting.

HyperX Cloud Alpha 2 and Cloud Flight 2 creator content collage

03 What it delivered

Results

Strong brand sentiment and paid-ready product storytelling.

258KVideo views
5%Engagement rate
410Total clicks

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