Work / Mass Awareness · Food & Beverage

GHOST

GHOST × FaZe Clan

GameSquare

Twitch · YouTube · X

A GameSquare activation — delivered across the GameSquare group, of which CLICK Influence is part.

01 What the intelligence found

The ask: rise above gaming's saturated energy-drink noise and put GHOST top of mind.

02 What we built

FAZE POP and FAZE UP launched across GHOST ENERGY and GHOST GAMER formats, backed by FaZe talent, livestreams, esports activations, giveaways, and product content.

GHOST × FaZe Clan FAZE POP key art

03 What it delivered

Results

$63M+Total sales
106MTotal hours watched
252M+Campaign impressions

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