Work / Mass Awareness · Food & Beverage
GHOST
GHOST × FaZe Clan
GameSquare
Twitch · YouTube · X
A GameSquare activation — delivered across the GameSquare group, of which CLICK Influence is part.
01 What the intelligence found
The ask: rise above gaming's saturated energy-drink noise and put GHOST top of mind.
02 What we built
FAZE POP and FAZE UP launched across GHOST ENERGY and GHOST GAMER formats, backed by FaZe talent, livestreams, esports activations, giveaways, and product content.

03 What it delivered
Results
$63M+Total sales
106MTotal hours watched
252M+Campaign impressions
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