01 What the intelligence found
The audience wasn't just horror gamers — intelligence found lifestyle and comedy cohorts primed for Resident Evil's tension and release.
02 What we built
34 creators across five marketing beats hit both audiences, positioning Requiem as a top-ranking release.
03 What it delivered
Results
Capcom delivered an 89 on Metacritic. We delivered the audience.
22M+Video views
173KSponsored stream hours
8.3%Engagement rate
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