Work / Kit Seeding · Gaming

Capcom

Pragmata

YouTube · Twitch · TikTok

01 What the intelligence found

Capcom partnered with Click Influence to drive awareness and creator-led conversation around Pragmata.

02 What we built

We activated 59 gaming and lifestyle creators to produce 136 pieces of organic content around the game, while also executing a separate kit seeding campaign to spark added-value viewership and creator excitement.

03 What it delivered

Results

The results? Creator content that drove strong engagement and organic conversations:

7.6MTotal Video Views
2.8MAdded Value Video Views
451KStream Hours Watched

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