Talent Directory / Sports / Fitness
will.atkinsonn
◆ CLICK Talent · Managed representation
Will Atkinson is a Sydney-based content creator who built a fast-rising social media presence around comedic, sports-adjacent videos, most notably his viral ‘Race the Train’ series. A former professional mountain runner, Will’s Reels content has amassed millions of views on the platform in a short space of time.
Audience overview
Audience
11.5Kacross platforms300KAvg TikTok video views
Platforms
Instagram · TikTok
Base
Australia
Demographics
Top age group 18–24, 25–34 · Male 43% / Female 57% · Top markets AUS, USA, UK
● Brand partnerships
Partners who came for the audience and stayed for the work.
HyroHoka
● Business ventures
Ventures in development.
